This Privacy Policy (or “Policy”) explains how Neurowise Financial, LLC (the “Company”, “our”, “we”, or “us”) collects, uses, and discloses information about you when you use our website and other online products, receive our e-mails, and otherwise use our services (together, the “Services”). You understand that we process your personal data, including any data you provide, in the United States, which may have different data protection standards if you reside in another country.
We may update this Privacy Policy from time to time in our sole discretion. If we do, we will let you know of such updates by posting the updated Privacy Policy here or by other appropriate means. All changes to the Privacy Policy will become effective when the updated Privacy Policy is posted here. Your use of the Services or provision of information to us following an update to this Privacy Policy constitutes your acceptance of such updates.
This Privacy Policy covers the following:
- Information We Collect
- How We Use Your Information
- How We Disclose Information
- Cookie Notice
- Third-Party Content and Links
- Your Privacy Choices
- Security
- Children’s Personal Information
Information We Collect
- Information You Provide to Us. We collect the information you provide to us directly when you use the Services, attend an event, or otherwise provide to us in person, including when you contact us or provide feedback through our website or via e-mail, including:
- Contact information including your name, e-mail address, street address, telephone number, other business contact information;
- Contents of communications with us, including requests, questions, and other content that you submit through our contact form, e-mails, telephone, or personal interactions with us; and
- Transactional and payment information, including credit/debit card details, ACH details, billing address, e-mail address, and other related financial processing information.
- Automatically Collected Information. We (and service providers on our behalf) may automatically collect certain information about your use of the Services or your device that you use to access the Services, including:
- Device information such as hardware model, IP address, device identifiers, operating system, browser type, and advertising identifiers;
- Usage information such as the Services you use, the time and duration of your use, where you click on our site, customer service interactions, how you interact with our e-mails, forms or fields you complete or partially complete, and other interaction with content; and
- Location information such as your computer’s IP address (which can be used to derive your general location).
We and our service providers use cookies and other tracking technologies to collect such information. See our Cookie Notice below for more information about these technologies.
- Information from Third Party Sources. We may receive online or offline information about you from other sources, which we combine with other information we receive from or about you, including:
- Publicly and commercially available sources, as permitted by law, including contact information, and demographic and professional data;
- Data analytics providers and advertising partners, including usage information, demographic information, information about your activity and transactions on other websites or platforms or with other companies, and inferred interests about you; and
- Third party partners in connection with providing the Services, including authentication information, search requests, log events, and device identifiers.
- Other Information We Collect. We also may collect other information about you, your device, or your use of the services in ways that we describe to you at the point of collection or otherwise with your consent. You may choose not to provide us with certain types of information but doing so may affect your ability to use some of the Services.
How We Use Your Information
- Providing the Services. We use your information to provide and manage the Services, including to respond to your contact inquiries and communicate with you via e-mail, telephone, and online conferencing services; complete your payments and transactions; authenticate you or otherwise verify your identity; provide customer service; and otherwise personalize the Services.
- Improving the Services. We analyze our users’ interactions with the Services along with demographics, interests, and other information to carry out research and analytics to better understand and serve our users and to improve our Services.
- Advertising. Sending you electronic newsletters about the Services (with your consent where required) and providing you with advertising, including targeted advertising, based on your activities and interests.
- Legal Process and Safety. We may access, preserve, and disclose any information we store if we, in good faith, believe doing so is required or appropriate to: (i) comply with law enforcement or national security requests and legal process, such as a court order or subpoena; (ii) protect your, our, or others’ rights, property, or safety; (iii) enforce our policies or contracts; (iv) collect amounts owed to us; or (v) assist with an investigation or prosecution of suspected or actual illegal activity.
- With Consent. We use your information with your consent or at your direction.
We may combine all of the information we collect from or receive about you for these purposes. We may aggregate or deidentify your information and may use, share, rent or sell aggregated or deidentified information for any purpose, and such aggregated or deidentified information is not subject to this Privacy Policy.
How We Disclose Information
- We may disclose your information to:
- Our affiliated companies (under common ownership with us).
- Third party partners to provide you with services that you request (with the proviso that we are not responsible for our such partners’ privacy practices). For example, if you request a referral for accounting services, we may provide your contact information to one or more accounting firms to contact you and offer to provide such accounting services.Service providers that provide services on our behalf, such as hosting vendors, meeting scheduling services, payment processors, and analytics or advertising service providers (specifically including Google Analytics, whose privacy & data policies are located here and here).
- Social media platforms when you interact with social media plug-ins on our website or with our content on such social media platforms. The specific social media platform’s privacy policy applies to their use of your information.
- Another business that purchases all or a portion of our business or assets by way of a merger, acquisition, corporate reorganization, or a bankruptcy proceeding (or due diligence that relates to such a transaction).
Cookie Notice
- We and third parties that provide content or other functionality integrated with the Services may use cookies and similar technologies to automatically collect information from you when you use the Services. You can block cookies by setting your internet browser to block all or some cookies; however, this may affect your ability to use some or all of the Services.
- Cookies are small text files placed on device browsers. Cookies store preferences and enable and enhance your experience. The types of cookies we and third parties may use are listed below:
- Strictly Necessary Cookies: Some cookies are strictly necessary to provide the Services to you and we cannot provide the Services to you without these types of cookies.
- Analytical or Performance Cookies: We may also use cookies for website analytics purposes in order to operate, maintain and improve the Services, either directly or through third-party analytics providers, including Google Analytics, whose policies are linked above.
Third-Party Content and Links
- The Services may embed content from, or link to, third-party websites and services, including social media platforms, that are outside of our control. We are not responsible for their practices and this Privacy Policy does not govern those third parties’ content, services, or use of your information.
Your Privacy Choices
- E-mail communications: If you receive a marketing e-mail from us, you may opt out by using the unsubscribe link at the bottom of such email. You will continue to receive transaction-related, non-promotional emails related to the Services.
- “Do Not Track” Signals: Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. Please note that we currently do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers, as there is no consistent industry standard for compliance.
Security
We make commercially reasonable efforts to protect your information by using physical and electronic safeguards designed to improve the security of the information we maintain. However, as our Services are hosted electronically, we can make no guarantees as to the security or privacy of your information.
Children’s Personal Information
The Services are not marketed directly to children under the age of 18 and we do not knowingly collect personal information from children without parental consent. If we learn that a child under the age of 18 has provided us with personal information without parental consent, we will delete it in accordance with applicable law.
Effective Date: January 1, 2025